There is no better time than the present to work on completing your strategy. You may have wanted to nail down your work on core customer, brand promise or brand promise guarantee. You may need to review your core competencies and refresh the short list. Maybe you are getting close to reaching your Big Hairy Audacious Goal (BHAG) and need to envision a new one.
As many people continue to work virtually, it creates the perfect opportunity to set aside time and schedule a virtual planning session or two. Working virtually allows more flexibility by allowing you to break sessions into 4-hour increments, if desired, and you can schedule the work over several weeks.
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