OuterBox, a portfolio company of WILsquare Capital, has acquired GRO Marketing.
Founded in 2018, Tuscaloosa, Alabama-based GRO provides digital performance marketing services, including paid media, SEO, website development, and analytics, used by multifamily, student housing, and senior living property owners to drive leasing demand. The company was founded by Matt Pavlick, who joins OuterBox as an investor and senior advisor.
Columbus, Ohio-based OuterBox is led by CEO Jeff Allen and was acqui...
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