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AlphaCore Puts Alternatives at the Heart of its Strategy

Reported by Wealthmanagement
May 1, 2026· 2 min read
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Key Takeaways
  • • AlphaCore Wealth Advisory, a La Jolla-based RIA managing $8.6 billion in AUM, allocates 20–25% of client portfolios to alternative investments—roughly double or triple the single-digit allocations typical among peer firms.
  • • The firm structures alternatives (private equity, private real estate, private infrastructure, and liquid alternatives) as core portfolio holdings rather than supplementary positions, with traditional long-only equities and bonds placed around this alternatives foundation.
  • • AlphaCore was founded in 2015 by alternative investment specialist Dick Pfister and acquired Rockville-based SPC Financial in 2024 to integrate tax and estate planning capabilities into portfolio management.
  • • Chief Investment Strategist David Stubbs, who joined AlphaCore in 2025 from Blackstone Private Wealth, leads the firm's investment strategy and serves ultra-high-net-worth entrepreneurs and families with customized, non-standardized portfolio approaches.
Summary
AlphaCore Wealth Advisory has positioned alternative investments as a strategic centerpiece rather than a peripheral component of its wealth management practice, representing a structural departure from industry norms. The La Jolla-based RIA, which oversees $8.6 billion in assets under management, targets allocations of 20–25% to alternatives across many client portfolios—a commitment that substantially exceeds the single-digit alternative allocations more commonly observed among competing advisory firms.

The firm's investment framework reflects a deliberate architectural choice. Rather than treating alternatives as tactical overlays to traditional equity and fixed-income holdings, AlphaCore constructs portfolios with private equity, private real estate, private infrastructure, and liquid alternatives as foundational components. Traditional long-only equities and bonds occupy a complementary role around this alternatives core. This inversion of the typical asset allocation hierarchy reflects the firm's conviction that private market exposure delivers meaningful diversification and return benefits for ultra-high-net-worth clients.

AlphaCore's strategic evolution has been marked by two significant corporate moves. The firm was established in 2015 by Dick Pfister, whose background in alternative investments shaped the organization's DNA from inception. Most recently, in 2024, AlphaCore acquired SPC Financial, a Rockville, Maryland-based advisory firm specializing in the integration of tax and estate planning into portfolio management—a move designed to enhance its holistic wealth management capabilities for complex client situations.

Leadership continuity and external expertise have reinforced this strategic focus. David Stubbs joined AlphaCore in 2025 as Chief Investment Strategist after serving as investment strategy lead at Blackstone Private Wealth, bringing institutional-grade alternative investment expertise to the firm's senior ranks. According to Stubbs, the firm does not operate from a standardized client template; instead, all portfolio construction is customized. The client base centers on ultra-high-net-worth entrepreneurs and families seeking bespoke investment strategies aligned with their specific circumstances and objectives.

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Sources

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Wealthmanagement AlphaCore Puts Alternatives at the Heart of its Strategy