Key Takeaways
- • Altitude Club, a Gurugram-based fintech platform, is launching Prism, a multi-asset securitized debt instrument consolidating 12 alternative asset classes (farmland, real estate, NCD, OCD, invoice discounting, inventory finance) with an 18% coupon rate, set for listing on the Bombay Stock Exchange.
- • The platform targets a market opportunity projected to reach $23.21 trillion in global alternatives AUM by 2026, up from $13.32 trillion in 2021, capitalizing on rising Indian investor demand for higher-yield alternative instruments.
- • Prism's underlying assets are backed by established brands with revenues exceeding Rs 300 crore and secured by physical collateral including real estate and machinery, positioning it as a non-volatile, liquidity-focused product.
- • Altitude has raised $582,000 in pre-seed funding and is transitioning its investor base from HNI and Ultra-HNI segments to include retail investors, democratizing access to alternative investment products.
- • The company addresses a market gap where existing platforms offer largely standardized financial products, with Altitude positioning itself as an innovator in structured alternative asset securitization.
Summary
Altitude Club, a Gurugram-based alternative investment platform, is moving to expand access to higher-yield investment instruments through the launch of Prism, a multi-asset securitized debt product designed to function as a "mutual fund for alternative assets." The platform capitalizes on growing Indian investor appetite for alternatives, evidenced by record Demat account openings of 42 lakh in December 2023, bringing total accounts to 13.93 crore.
Prism consolidates exposure to 12 distinct alternative asset classes including farmland, real estate, non-convertible debentures (NCD), optionally convertible debentures (OCD), invoice discounting, and inventory finance. The instrument will offer a competitive 18% coupon rate and is scheduled for listing on the Bombay Stock Exchange. According to founder and CEO Krishna Maggo, the product distinguishes itself by providing stable, secure returns through securitized baskets rather than the standardized bond and financing offerings prevalent in existing market platforms.
The underlying asset quality is supported by backing from brands with revenues exceeding Rs 300 crore, with physical collateral including real estate and machinery securing the portfolio. Altitude's product design emphasizes non-volatility and liquidity—characteristics typically absent from individual alternative asset investments—while targeting competitive yields relative to traditional fixed-income instruments.
The company's market timing aligns with macro projections forecasting global alternatives AUM to reach $23.21 trillion by 2026, up from $13.32 trillion in 2021. Altitude has raised $582,000 in pre-seed funding to support platform development. Initially focused on high-net-worth and ultra-high-net-worth investors, the platform is now expanding to retail segments, broadening the addressable market for alternative investment access.
Prism consolidates exposure to 12 distinct alternative asset classes including farmland, real estate, non-convertible debentures (NCD), optionally convertible debentures (OCD), invoice discounting, and inventory finance. The instrument will offer a competitive 18% coupon rate and is scheduled for listing on the Bombay Stock Exchange. According to founder and CEO Krishna Maggo, the product distinguishes itself by providing stable, secure returns through securitized baskets rather than the standardized bond and financing offerings prevalent in existing market platforms.
The underlying asset quality is supported by backing from brands with revenues exceeding Rs 300 crore, with physical collateral including real estate and machinery securing the portfolio. Altitude's product design emphasizes non-volatility and liquidity—characteristics typically absent from individual alternative asset investments—while targeting competitive yields relative to traditional fixed-income instruments.
The company's market timing aligns with macro projections forecasting global alternatives AUM to reach $23.21 trillion by 2026, up from $13.32 trillion in 2021. Altitude has raised $582,000 in pre-seed funding to support platform development. Initially focused on high-net-worth and ultra-high-net-worth investors, the platform is now expanding to retail segments, broadening the addressable market for alternative investment access.
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