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Association Promotes Tourism as Alternative Investment Asset - Voice of Nigeria

Reported by Von.gov
Sep 22, 2026· 3 min read
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Key Takeaways
  • • The Nigerian Bar Association Section on Business Law is positioning tourism as a high-potential alternative asset class for institutional capital, signaling a strategic shift in investment focus away from traditional oil and gas dependence.
  • • The NBA-SBL Travel, Tourism and Hospitality Committee will host the Uyo 2026 Tourism Retreat (October 1-4, 2026) at Ceedapeg Hotels in Akwa Ibom State, centering on legal frameworks, regulatory reform, and innovative financing mechanisms required to make tourism assets bankable.
  • • The retreat agenda addresses statutory amendments in Akwa Ibom State, cross-border transaction structuring, and policies needed to enable institutional investment in Nigeria's underinvested tourism sector—moving beyond destination marketing to capital mobilization infrastructure.
  • • NBA-SBL Chairman Baba Alokolaro identified Uyo and regional markets outside Lagos as development bases, emphasizing that commercial lawyers' involvement reflects the sector's need for direct legal intervention and institutional structuring rather than marketing alone.
  • • The initiative aligns with international frameworks—including UNWTO investment guidelines—that call for enabling conditions, sustainable investment mechanisms, and regulatory clarity to unlock tourism's potential as a competitive, inclusive economic sector.
Summary
The Nigerian Bar Association Section on Business Law is repositioning tourism as a material alternative investment asset class, marking a deliberate institutional pivot toward diversification away from Nigeria's traditional oil and gas focus. The NBA-SBL Travel, Tourism and Hospitality Committee unveiled its Uyo 2026 Tourism Retreat, scheduled for October 1-4, 2026, at Ceedapeg Hotels in Akwa Ibom State. The retreat operates under the theme "Unlocking Investment in Nigeria's Travel, Tourism and Hospitality Sector: The Role of Data and Innovative Financing," signaling that the commercial law community views tourism's underdevelopment as a capital allocation opportunity requiring structural, legal, and regulatory interventions.

NBA-SBL Chairman Baba Alokolaro contextualized the association's strategic entry into tourism investment by distinguishing between commercial law engagement and destination marketing. He acknowledged initial skepticism about lawyers' involvement in tourism but characterized the connection as both strategic and commercially necessary, given Nigeria's economic diversification imperatives. Alokolaro specifically urged market participants to look beyond Lagos, positioning Uyo and other regional hubs as viable bases for scaled development. This geographic focus suggests infrastructure and institutional investment gaps outside dominant commercial centers.

The retreat's substantive agenda transcends promotional activity. Participants will examine statutory frameworks, transaction structures required to render tourism assets bankable, recent policy amendments in Akwa Ibom State, cross-border deal mechanics, and local economic development implications. This signals that institutional investors and alternative fund managers face regulatory and structuring barriers in Nigerian tourism that require coordinated legal and policy solutions. Alokolaro noted that while the bar association's advisory role differs from government implementation, regulatory adoption remains an active process—implying ongoing opportunities for aligned stakeholders to shape enabling frameworks.

The initiative reflects alignment with multilateral investment frameworks. UNWTO investment guidelines emphasize enabling conditions, sustainable investment mechanisms, and regulatory clarity as prerequisites for mobilizing global capital in tourism. The convergence of Nigerian institutional action with international standards suggests positioning the sector to compete for institutional and alternative capital flows, particularly among family offices and alternative investment vehicles seeking exposure to emerging market tourism infrastructure and hospitality assets with documented returns and regulatory clarity.

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Sources

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Von.gov Association Promotes Tourism as Alternative Investment Asset - Voice of Nigeria