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As retail crypto trades collapse 73%, eToro drops $231 million to capture active US stock traders

Reported by Cryptoslate
Aug 12, 2026· 3 min read
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Key Takeaways
  • • eToro's crypto trading segment swung to a $7.2 million loss in Q2 2026 from a $37.7 million profit a year earlier, with cryptoasset revenue declining 29% to $1.35 billion as cost of revenue matched inflows exactly.
  • • July crypto trades collapsed 73% year-over-year to 1.4 million transactions, while average trade size halved to $182, signaling a sharp contraction in retail crypto activity despite the platform's overall user base growth.
  • • eToro agreed to acquire TradeZero, a U.S.-focused online brokerage for active stock traders, for up to $231 million in cash plus up to 2.5 million share units, marking a strategic pivot toward equities as crypto revenue deteriorates.
  • • Despite beating EPS expectations ($0.68 adjusted diluted EPS versus $0.61 analyst consensus), eToro shares fell approximately 11% on the earnings announcement, reflecting investor concerns over crypto profitability and execution risks on onchain products.
  • • Overall platform metrics remained resilient: net contribution increased 9% year-over-year to $229 million, funded accounts rose 18% to 4.28 million, and total AUA stood at $18.5 billion, though crypto weakness offset broader growth.
Summary
eToro reported second-quarter 2026 results on August 12, 2026, revealing a dramatic deterioration in its core crypto trading business even as the platform expanded its user footprint and beat earnings expectations. The Tel Aviv-based trading platform swung to a $7.2 million loss in crypto trading in Q2 2026, down nearly $45 million from a $37.7 million profit in the same quarter a year earlier. This swing was driven by a 29% decline in cryptoasset revenue to $1.35 billion, paired with matching cost of revenue that left no margin in the segment. The compression underscores the structural challenge facing retail crypto platforms as volatility and user engagement cool.

The deterioration accelerated through the quarter into July, where crypto activity metrics collapsed. The platform reported just 1.4 million crypto trades in July, down 73% year-over-year, while the average trade size contracted 50% to $182. This dual decline in both transaction volume and average order value suggests not only reduced user participation but also smaller positioning sizes, consistent with a risk-off environment in retail crypto. Notably, eToro is developing onchain perpetual futures products and stated that crypto buying power is "coming soon," indicating management recognizes the need to diversify and deepen its crypto offerings despite current headwinds.

In response to crypto weakness, eToro announced a significant acquisition to rebalance its business toward equities and active traders. The company agreed to buy TradeZero, a U.S.-focused online brokerage specializing in active traders, for up to $231 million in cash plus up to 2.5 million share units. This move signals management's intent to capture the U.S. stock trading market as crypto revenue pressures mount, diversifying revenue streams beyond cryptoassets.

The paradox of eToro's earnings lay in strong headline profitability masking crypto deterioration. Net income for Q2 2026 reached $53 million, and adjusted diluted earnings per share of $0.68 beat analyst consensus of $0.61. Net contribution rose 9% year-over-year to $229 million, and funded accounts increased 18% to 4.28 million, demonstrating that user acquisition remained intact. However, the market reacted negatively, with eToro shares falling approximately 11% on the announcement, as investors weighted the magnitude of crypto losses, execution risk on onchain product development, and integration complexities around the TradeZero acquisition more heavily than near-term EPS beats. Total assets under administration stood at $18.5 billion as of July, down 5% year-over-year, reflecting reduced crypto positions and user withdrawal.

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Sources

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AlphaMaven summarised this story from the reporting below. Each link opens the original article.

Cryptoslate As retail crypto trades collapse 73%, eToro drops $231 million to capture active US stock traders