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Strategy (MSTR) added 17,994 bitcoin last week, bringing total holdings to 738,731 coins

Reported by Coindesk
Mar 9, 2026· 2 min read
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Key Takeaways
  • • Strategy (MSTR) acquired 17,994 bitcoin last week for $1.28 billion at an average price of $70,946 per coin, marking the company's 11th consecutive weekly purchase.
  • • Total bitcoin holdings now stand at 738,731 BTC acquired for approximately $56.04 billion, currently valued at roughly $50 billion given bitcoin's trading price near $68,000.
  • • The purchase was funded primarily through $900 million in common stock sales and $377 million in preferred series stock (STRC) sales, according to SEC filings.
  • • The company's average cost basis of $75,862 per coin is materially higher than current market price, reflecting a significant unrealized loss position of approximately $6 billion across the portfolio.
  • • MSTR shares were trading marginally higher (0.2%) in pre-market activity following the announcement, indicating modest investor confidence despite unfavorable current valuations.
Summary
Strategy, led by Executive Chairman Michael Saylor, continues its aggressive bitcoin accumulation strategy with a $1.28 billion purchase completed in the week ending March 8, 2026. The acquisition of 17,994 bitcoin represents the company's 11th consecutive week of purchases, underscoring sustained commitment to its bitcoin treasury strategy despite current market conditions that have rendered the portfolio underwater on a mark-to-market basis.

The company's total bitcoin holdings have reached 738,731 BTC acquired at a cumulative cost basis of $56.04 billion, translating to an average purchase price of $75,862 per coin. With bitcoin currently trading just below $68,000, the portfolio carries an unrealized loss of approximately $6 billion, or roughly 11% below the weighted average acquisition cost. This positioning reflects either a long-term conviction thesis or acceptance of near-term volatility as a cost of large-scale accumulation.

Strategy funded this latest purchase through equity capital markets activity rather than operational cash flow. The company sold $900 million in common stock and $377 million in preferred series stock (STRC), according to Monday morning SEC filings. This equity-funded approach to bitcoin purchases represents a meaningful use of shareholder capital and increased the company's leverage to its bitcoin holdings thesis.

The persistent weekly purchase pattern, now extending through 11 consecutive weeks, suggests Saylor's organization is operating under a predetermined or flexible accumulation schedule regardless of price action. The $70,946 average price for last week's purchase sits between the broader dollar-cost average of $75,862 and current market prices, indicating purchases are occurring at price points marginally favorable to the portfolio's cumulative basis, though still materially above current spot prices.

Market reception remained muted, with MSTR shares showing only marginal movement (0.2% higher) in pre-market trading, suggesting investor sentiment may reflect both the current underwater portfolio position and confidence in the company's strategic direction as a bitcoin treasury vehicle.

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Sources

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AlphaMaven summarised this story from the reporting below. Each link opens the original article.

Coindesk Strategy (MSTR) added 17,994 bitcoin last week, bringing total holdings to 738,731 coins