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Quilter partners with JP Morgan for new alts fund

Reported by Citywire
Mar 17, 2026· 2 min read
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Key Takeaways
  • • Quilter has launched the Quilter Investors Long-Short Equity Fund in partnership with J.P. Morgan Asset Management, appointing JPM as the fund manager for this new alternative investment vehicle.
  • • The fund has already been integrated into Quilter's WealthSelect managed portfolio service (MPS) platform following a recent rebalance, indicating immediate deployment across client portfolios.
  • • This partnership reflects Quilter's strategy to expand its alternative investment offerings through collaboration with a major global asset manager, enhancing its product suite for institutional and wealth management clients.
  • • The long-short equity strategy positions the fund to capitalize on both upside and downside market opportunities, a key differentiator in alternative asset classes for diversified portfolio construction.
Summary
Quilter has announced the launch of the Quilter Investors Long-Short Equity Fund, with J.P. Morgan Asset Management appointed as the fund manager. The partnership represents a strategic expansion of Quilter's alternative investment capabilities, leveraging JPM's expertise in managing directional and market-neutral equity strategies.

The newly launched fund has already been integrated into Quilter's WealthSelect MPS (Managed Portfolio Service) platform following a recent portfolio rebalance. This rapid deployment across Quilter's managed portfolio offerings indicates the fund is positioned as a core component of Quilter's alternative asset allocation strategy for its wealth management and institutional client base.

The long-short equity mandate allows the fund to pursue both long positions in undervalued securities and short positions in overvalued assets, providing potential downside protection and return generation across market cycles. This approach differentiates it from traditional long-only equity strategies and aligns with institutional investor demand for alternative return sources in diversified portfolios.

The partnership between Quilter and J.P. Morgan Asset Management combines Quilter's distribution platform and client relationships with JPM's institutional asset management capabilities and investment expertise. For investors, this arrangement provides access to a professionally managed alternative equity strategy through an established wealth management infrastructure.

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Sources

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Citywire Quilter partners with JP Morgan for new alts fund