Aussie marketing founders face tougher sell as private equity get
picky

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Aussie marketing founders face tougher sell as private equity get picky

mumbrella

1 day ago

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Private equity deals involving Australian marketing companies are becoming harder to close as investors raise the bar on what makes a business worth buying.Findings from M&A advisory firm SI Global show private equity-backed buyers acquired 11 Australian marketing businesses last year, with most targets offering technology or data-led capabilities.Those deals included Parc Capital-backed Merchantwise Group’s […]

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