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'De-banking' is fueling private credit growth: Apollo CEO Marc Rowan

Reported by Cnbc
Nov 8, 2023· 2 min read
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Key Takeaways
  • • Apollo CEO Marc Rowan attributes accelerating private credit growth to "de-banking"—tighter banking regulation that forces borrowers to seek alternative financing sources outside traditional banking channels.
  • • Regulatory constraints on traditional banks are creating structural demand for private credit solutions, positioning alternative asset managers as beneficiaries of systemic banking limitations.
  • • Rowan expects a pickup in private equity deal activity as de-banking dynamics continue to reshape the financing landscape, with private credit serving as a critical funding source for M&A and leveraged transactions.
  • • Apollo is leveraging bank partnerships for deal origination, including a $25 billion facility with Citigroup, demonstrating the hybrid model combining traditional banking relationships with alternative credit platforms.
  • • The private credit market encompasses a significantly larger addressable opportunity than commonly perceived, with Apollo's focus spanning $40 trillion-plus in largely investment-grade credit assets.
Summary
Apollo Global Management CEO Marc Rowan articulated a direct link between regulatory tightening on traditional banking and accelerating private credit market expansion during remarks at the Hong Kong Monetary Authority Conference on November 8, 2023. Speaking to CNBC, Rowan explained that "de-banking"—a phenomenon in which regulatory constraints limit banks' ability to service certain borrower segments—is fundamentally reshaping capital markets by redirecting financing demand toward alternative credit providers.

The de-banking dynamic represents a structural shift in financial intermediation. As regulatory burdens increase for traditional banks, borrowers historically reliant on bank financing face constrained access to credit facilities, creating opportunity for alternative asset managers to fill the financing gap. Rowan positioned this regulatory-driven market evolution as a secular tailwind for the private credit industry, suggesting that the migration of assets from traditional banking to alternative platforms reflects regulatory necessity rather than temporary market dislocation.

Rowan also communicated expectations for accelerating private equity activity, indicating that de-banking and associated liquidity pressures will generate increased M&A and deal flow. Private credit, functioning as a critical funding mechanism for leveraged transactions, is positioned to benefit from this anticipated uptick in dealmaking. The executive highlighted Apollo's strategic approach to maintaining banking relationships—notably a $25 billion origination facility with Citigroup—demonstrating that successful alternative credit platforms operate in conjunction with, rather than entirely independent from, traditional banking infrastructure.

Rowan addressed market misconceptions regarding private credit's scale and composition. He emphasized that the addressable market exceeds $40 trillion, with Apollo's focus concentrated on largely investment-grade credit exposure. This distinction is material to institutional investors evaluating private credit exposure, as it clarifies that the sector encompasses substantially more than leveraged buyout financing or distressed credit strategies—a clarification Rowan has characterized as essential given widespread confusion about product diversity and risk profiles within private credit.

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Sources

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AlphaMaven summarised this story from the reporting below. Each link opens the original article.

Cnbc 'De-banking' is fueling private credit growth: Apollo CEO Marc Rowan