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Deceptive practices by private equity-owned for-profit colleges - Private Equity Stakeholder Project PESP

Reported by Pestakeholder
Mar 27, 2018· 3 min read
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Key Takeaways
  • • Education Management Corp. (EDMC), owned sequentially by Goldman Sachs, Providence Equity Partners, Leeds Equity Partners, and later KKR, settled with the U.S. Department of Justice in November 2015 for $95.5 million to resolve allegations of illegal recruiting, consumer fraud, and regulatory violations spanning multiple ownership periods.
  • • The DOJ alleged EDMC operated as a "recruitment mill" with admissions staff compensated based on enrollment numbers, creating systematic pressure to enroll students—including veterans and working parents—regardless of academic fit or ability to benefit, funded by federal student aid.
  • • Ashford University, a subsidiary of Bridgepoint Education (backed by Warburg Pincus), agreed to a $7.25 million settlement in May 2014 after recruiters were found to have deliberately misled prospective students about online class offerings.
  • • Multiple for-profit colleges owned by private equity firms have faced state and federal settlements for deceptive practices, suggesting systemic issues within the PE-backed higher education sector regarding student recruitment, financial transparency, and regulatory compliance.
Summary
Private equity-backed for-profit colleges have become targets of significant regulatory enforcement action, with multiple institutions reaching substantial settlements over allegations of deceptive recruiting and consumer fraud practices. A joint report by the Private Equity Stakeholder Project and Americans for Financial Reform documents patterns of misconduct across PE-owned institutions, raising questions about operational oversight and alignment between financial incentives and educational outcomes.

Education Management Corp. represents the largest documented case. The institution, which cycled through ownership by Goldman Sachs' private equity arm, Providence Equity Partners, and Leeds Equity Partners until August 2014—when KKR converted its loan position into a 90 percent equity stake—reached a $95.5 million settlement with the U.S. Department of Justice in November 2015. The DOJ's allegations encompassed illegal recruiting practices, consumer fraud, and other violations that extended across multiple ownership periods. According to Attorney General Loretta Lynch, EDMC operated "essentially as a recruitment mill," with admissions personnel structured to receive compensation based on student enrollment numbers rather than educational outcomes. This compensation model created systematic incentives to enroll students without regard to their academic preparation or ability to benefit from the programs offered.

Ashford University, owned by Bridgepoint Education and backed by Warburg Pincus, faced similar scrutiny. The institution agreed to a $7.25 million settlement in May 2014 following findings that recruiters had systematically lied to prospective students to convince them to enroll in online courses. These cases illustrate a broader pattern in which private equity ownership of for-profit educational institutions may have prioritized enrollment and revenue growth over student outcomes and regulatory compliance, with federal student aid becoming the financial foundation for these recruitment-driven business models.

The settlements underscore ongoing tension between private equity's operational playbook—focused on revenue maximization and asset optimization—and the fiduciary obligations inherent in educational institutions serving vulnerable populations, including veterans and working-class students. Regulators have identified deceptive practices as endemic to portions of the PE-backed for-profit college sector, suggesting that governance structures and incentive alignment warrant continued scrutiny from institutional investors with ESG mandates and fiduciary responsibilities.

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Sources

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AlphaMaven summarised this story from the reporting below. Each link opens the original article.

Pestakeholder Deceptive practices by private equity-owned for-profit colleges - Private Equity Stakeholder Project PESP