Key Takeaways
- • Parkcrest Plastic Surgery, a St. Louis cosmetic surgery and medical spa practice, has joined United Aesthetics Alliance, marking the platform's first Missouri entry.
- • United Aesthetics Alliance is a private equity-backed clinical support platform that Varsity formed to consolidate the cosmetic surgery and medical spa category.
- • Parkcrest will continue to operate from its current St. Louis location under its existing name.
- • Sector context: according to a 2025 PMC study, PE-backed acquisitions in plastic surgery grew 4,300% in practice volume and 7,630% in capital investment between 2000 and 2023.
Summary
Varsity formed United Aesthetics Alliance to consolidate the cosmetic surgery and medical spa category, and it completed an initial platform investment before adding practices such as Parkcrest. The St. Louis Business Journal's report does not disclose the transaction value or the terms of the affiliation. Parkcrest will continue to operate from its current St. Louis location under its existing name, indicating a partnership structure in which the practice retains its local brand and footprint.
The deal reflects a broader trend in plastic surgery. A 2025 PMC study found that PE-backed acquisitions in the specialty grew 4,300% in practice volume and 7,630% in capital investment between 2000 and 2023. Industry commentary also points to continued platform formation, with Physician Growth Partners anticipating new private equity platforms in plastic surgery over the next 12 to 24 months.
## DATA
Go deeper than the headline
Research every firm in this story, track the ones that matter and get the daily briefing — free for 7 days.