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Bootstrapping 2020

Reported by Vcwithme
Jun 30, 2020· 3 min read
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Key Takeaways
  • • Venture capital funding has resumed following an initial pandemic freeze, though at a more measured pace than pre-COVID levels, with VCs actively signaling availability despite economic uncertainty.
  • • Most startups face significant growth headwinds in 2020, with projections ranging from -25% revenue declines (consumer and B2B transactional businesses) to +50% gains (sticky SaaS businesses), fundamentally altering the venture capital value proposition.
  • • The true cost of venture capital to successful founders can exceed 100% APR when accounting for VC fund failures, making the traditional venture model less attractive for companies unable to achieve rapid, steep growth during market contraction.
  • • Crowdfunding, ICOs, and COVID have all been characterized as existential threats to venture capital at various points, yet the asset class has demonstrated resilience and adaptation across these cycles.
  • • Startups should critically reassess whether venture funding aligns with their realistic growth profiles in 2020, given that Paul Graham's "Startup = Growth" framework—the theoretical justification for venture economics—no longer applies uniformly across the market.
Summary
Venture capital funding has thawed following an initial pandemic-induced freeze in spring 2020, signaling that the asset class is functioning despite economic headwinds. VCs have publicly emphasized their availability and deal activity, with some firms already executing term sheets. However, this reactivation masks a more fundamental challenge: the economic case for venture funding has deteriorated significantly for the majority of startups in 2020.

The core issue stems from venture capital's foundational thesis, articulated in Paul Graham's seminal framework "Startup = Growth." Venture funding is explicitly designed to finance rapid, steep revenue growth—the only return profile that justifies the high cost of capital. The effective cost of venture ranges from 20-30% APR in standard calculations, but the true cost to founders who achieve successful exits can reach 100% APR or higher, as they must effectively subsidize VC portfolio losses. This calculus only becomes attractive when exit valuations substantially exceed the dilution and carry costs absorbed.

In 2020, the growth environment has fractured. According to the analysis, most portfolio companies are expected to fall between -25% revenue decline and +50% growth, depending on their business model. Consumer and B2B transactional businesses face the steepest pressure, while sticky SaaS businesses with recurring revenue demonstrate greater resilience. A narrow cohort of "COVID bump" companies—those benefiting directly from pandemic-driven demand shifts—represent outliers in this distribution.

This divergence creates a critical question for founders: should startups pursue venture funding when growth assumptions have collapsed? A startup experiencing -25% revenue decline in 2020 cannot justify the 100%+ APR cost of venture capital using Graham's framework. The economics only work when founders achieve outsized outcomes that allow them to absorb the capital cost. For the majority of portfolio companies operating in contraction or modest growth mode, alternative financing structures—bootstrapping, revenue-based financing, or strategic partnerships—may offer superior risk-adjusted outcomes.

The broader implication is that 2020 may force structural recalibration in venture capital allocation, with investors focusing capital concentration on the subset of companies demonstrating genuinely exceptional growth while other founders explore capital-efficient models. This pattern echoes previous "death knell" predictions for venture—crowdfunding and ICOs—which the industry absorbed through adaptation rather than collapse.

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Vcwithme Bootstrapping 2020