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Billionaire Mike Novogratz wants to turn tattoos into NFTs — and he's asking Twitter for ideas about his own tattoo

Reported by Markets
Oct 14, 2021· 3 min read
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Key Takeaways
  • • Galaxy Digital CEO Mike Novogratz announced plans to meet with a tattoo artist on Friday to explore converting tattoo designs into NFTs, signaling institutional-level interest in the intersection of physical art and blockchain-based digital assets.
  • • Novogratz solicited design suggestions via Twitter to his 376,000 followers, generating responses including Bitcoin logos and samurai imagery, with MicroStrategy CEO Michael Saylor endorsing Bitcoin symbolism as a design choice.
  • • The initiative reflects Novogratz's consistent bullish positioning on NFTs; in April 2021, he publicly stated NFTs could function as wearable digital jewelry through augmented reality technology, positioning them as future consumer products.
  • • NFT marketplaces have achieved mainstream adoption among institutional players in 2021, with FTX and Coinbase launching dedicated platforms, creating infrastructure for asset tokenization across multiple categories including digital art and collectibles.
  • • Novogratz has previously memorialized cryptocurrency market milestones with personal tattoos, including a December 2020 design celebrating Bitcoin's record price performance, establishing a track record of using body art to signal crypto conviction.
Summary
Billionaire Mike Novogratz, CEO of cryptocurrency investment firm Galaxy Digital, announced via Twitter on October 13, 2021, that he is meeting with a tattoo artist to explore converting tattoo designs into non-fungible tokens (NFTs). In a late-night tweet to his 376,000 followers, Novogratz stated: "I'm feeling a tattoo urge coming. Meeting a bad ass artist on Friday to talk about turning her craft into NFTs. She said she would ink me. What should I get?"

The initiative positions Novogratz at the intersection of emerging blockchain applications and traditional artistic mediums. Responses to his solicitation included suggestions for Bitcoin logos and samurai designs, with MicroStrategy CEO Michael Saylor commenting "#Bitcoin is forever," implicitly endorsing cryptocurrency symbolism. This cross-pollination between institutional crypto figures and the broader business community underscores growing mainstream engagement with NFT applications.

Novogratz has articulated a forward-looking vision for NFTs beyond static digital collectibles. In April 2021, he publicly proposed that NFTs could function as wearable digital assets through augmented reality technology, allowing passersby to view AR-enabled designs through glasses. This conceptual framework aligns with the tattoo-NFT initiative, suggesting a convergence strategy where physical body art generates corresponding digital assets on blockchain infrastructure.

The timing reflects institutional acceleration in the NFT market. FTX and Coinbase, major cryptocurrency exchanges, launched dedicated NFT marketplaces in 2021, establishing infrastructure for tokenizing diverse asset categories including digital artwork and collectibles. Novogratz's interest in tattoo-based NFTs represents a distinct application case, potentially opening a new market segment at the intersection of personal identity, blockchain authentication, and digital ownership.

Novogratz's personal history with cryptocurrency-themed tattoos demonstrates sustained conviction in digital assets. In December 2020, he publicly displayed a fresh tattoo commemorating Bitcoin's record price performance and its conceptual ascent to the moon. This ongoing practice of marking major market developments on his body establishes credibility for the current NFT initiative and signals long-term institutional commitment to crypto-related ventures.

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Markets Billionaire Mike Novogratz wants to turn tattoos into NFTs — and he's asking Twitter for ideas about his own tattoo