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BNY sees 'FOMO' driving asset managers into tokenized funds

Reported by Coindesk ·Cryptonews
Jun 23, 2026· 3 min read
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Key Takeaways
  • • BNY Mellon and Goldman Sachs launched a tokenized money market fund solution on July 23, 2025, enabling institutional investors to purchase MMF shares via blockchain-based digital tokens using Goldman Sachs' GS DAP® technology integrated with BNY's LiquidityDirect platform.
  • • Five major asset managers—BlackRock, BNY Investments Dreyfus, Federated Hermes, Fidelity Investments, and Goldman Sachs Asset Management—are participating in the initial launch, representing significant institutional adoption of tokenized fund infrastructure.
  • • The solution addresses FOMO (fear of missing out) dynamics among asset managers seeking to participate in the emerging digital capital markets ecosystem, positioning tokenization as a critical capability for fund distribution and scalability.
  • • Mirror token technology creates blockchain-based representations of MMF ownership while maintaining regulatory compliance, marking the first U.S. offering enabling direct MMF subscription through tokenized channels.
  • • BNY frames tokenization as a foundational step toward an integrated ecosystem where money market funds and potentially other asset classes can be traded with enhanced utility and transferability in real-time digital infrastructure.
Summary
Bank of New York Mellon and Goldman Sachs Group announced a collaborative tokenization initiative designed to modernize money market fund distribution for institutional investors. Announced on July 23, 2025, the partnership leverages Goldman Sachs' proprietary GS DAP® blockchain technology to create digital token representations of MMF shares, with BNY serving as the custody and platform operator through its LiquidityDirect ecosystem and Digital Assets platform. This marks the first time in the U.S. market that fund managers have enabled direct MMF subscription through tokenized distribution channels.

The technical architecture employs "mirrored record tokenization," wherein blockchain tokens are created to represent ownership stakes in underlying MMF shares while maintaining integration with established fund operations. Investors can subscribe and redeem positions through BNY's LiquidityDirect platform, with Goldman Sachs Digital Assets providing the distributed ledger infrastructure. The solution is explicitly designed to enhance utility, transferability, and real-time settlement capabilities for institutional capital.

The initial launch includes participation from five institutional asset managers: BlackRock, BNY Investments Dreyfus, Federated Hermes, Fidelity Investments, and Goldman Sachs Asset Management. This roster signals meaningful traction among systemically important financial institutions, reducing adoption risk and establishing network effects critical for ecosystem viability. According to BNY leadership, the initiative reflects institutional investor demand to participate in digital capital market infrastructure, with FOMO dynamics driving asset managers to develop tokenized fund capabilities as a competitive necessity.

Laide Majiyagbe, Global Head of Liquidity, Financing and Collateral at BNY, positioned the solution within a broader financial system transition toward real-time digital architecture. BNY's stated objective is enabling "scalable and secure solutions" that facilitate future asset tokenization across fund categories beyond money market funds. The announcement reflects institutional recognition that tokenization, when implemented with robust custody and compliance controls, can reduce settlement friction and expand access to previously illiquid fund structures for qualified institutional investors.

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Sources

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AlphaMaven summarised this story from the reporting below. Each link opens the original article.

Coindesk BNY sees 'FOMO' driving asset managers into tokenized funds Cryptonews BNY sees 'FOMO' driving asset managers into tokenized funds