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How the $1b Ferguson brothers plan to keep winning the crypto race

Reported by AFR
May 27, 2022· 2 min read
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Key Takeaways
  • • Immutable, the crypto business co-founded by brothers James Ferguson (30) and Robbie Ferguson (25), has made Robbie the youngest-ever person to appear on the Australian Financial Review Rich List, according to the publication's Rich List coverage.
  • • The Ferguson brothers, who run the Sydney-based crypto start-up from a base in the CBD, are described as positioning the business to keep pace in the competitive crypto sector.
  • • The source article is a Rich List profile, and its available text covers the founders' working culture and routines rather than detailed financial disclosures or strategy specifics.
Summary
The Australian Financial Review profiles brothers James Ferguson, 30, and Robbie Ferguson, 25, co-founders of Immutable, a crypto business based in Sydney. The article reports that Robbie Ferguson has become the youngest-ever person to appear on the AFR Rich List, a ranking of Australia's wealthiest individuals, with the Rich List coverage framing the milestone as a result of the company's growth in the crypto sector.

The piece opens with a portrait of the founders' work habits. After closing their laptops at the start-up for the evening, the brothers spend about 90 minutes alternating between 15-minute sessions in a sauna and two-minute immersions in water cooled to 5 degrees Celsius. James Ferguson told the publication that the pair have done some of their best brainstorming in these sessions, describing the time as conversations that are "fantastic."

The available text of the article does not include detailed figures on Immutable's valuation, revenue, or the specific net worth attributed to the brothers, and it does not set out the strategic plans referenced in the headline beyond the general framing of maintaining their position in the crypto race. Readers seeking financial metrics or strategy details should refer to the full AFR article.

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Sources

1 outlet

AlphaMaven summarised this story from the reporting below. Each link opens the original article.

AFR How the $1b Ferguson brothers plan to keep winning the crypto race