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Hyperliquid, Robinhood expected to boost Bitcoin in next bull market: Bitwise exec

Reported by Cryptobriefing
Jul 23, 2026· 2 min read
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Key Takeaways
  • • Bitwise CIO Matt Hougan projects that Hyperliquid and Robinhood will serve as primary catalysts for the next cryptocurrency bull market by bridging decentralized finance and traditional financial markets, with spillover effects expected to lift Bitcoin and Ether valuations.
  • • Hyperliquid has established a dominant position in decentralized perpetuals trading with a revenue model directing 99% of earnings toward token buybacks and burns, creating a shareholder-friendly capital allocation structure that appeals to institutional investors.
  • • Bitwise launched the Hyperliquid ETF (BHYP) on May 15, 2026, offering direct HYPE token exposure with 0.34% staking rewards; multiple HYPE ETFs have collectively accumulated nearly $150 million in assets under management, indicating institutional demand for revenue-generating DeFi protocol exposure.
  • • The convergence narrative focuses on TradFi-to-crypto infrastructure integration rather than speculative mania, positioning revenue-generating businesses and institutional-grade platforms as the foundation for sustainable market growth rather than asset-class exuberance.
Summary
Bitwise's chief investment officer Matt Hougan has articulated a thesis for the next cryptocurrency bull market centered on institutional adoption and the integration of traditional finance infrastructure with decentralized protocols. Rather than attributing future gains to speculative cycles or meme-driven volatility, Hougan emphasizes the role of "real businesses generating real revenue, both onchain and off," with Hyperliquid and Robinhood positioned as the primary vehicles for this convergence.

Hyperliquid has emerged as a significant player in decentralized derivatives trading, commanding a dominant market position in onchain perpetuals. The platform's appeal to institutional capital extends beyond raw trading volume to its tokenomics structure: Hyperliquid directs 99% of protocol revenue toward buybacks and burns of its native HYPE token, creating a mechanism that systematically reduces token supply and aligns incentives with token holder economics. Hougan specifically highlighted what he termed the "Hyperliquid Lane" as a promising investment corridor within this broader thesis.

Bitwise has operationalized this conviction through product deployment. The firm launched the Hyperliquid ETF (BHYP) on May 15, 2026, providing institutional investors direct exposure to HYPE tokens alongside staking rewards of 0.34%. This offering has catalyzed broader market participation: multiple HYPE ETFs have collectively raised approximately $150 million in assets, signaling institutional appetite for exposure to revenue-generating DeFi protocols beyond crypto-native investor communities.

On the traditional finance side, Robinhood has undertaken aggressive strategic initiatives that extend beyond conventional token listing activities, positioning itself as a bridge between retail and institutional crypto markets. The convergence of these two entities—a capital-efficient DeFi protocol with institutional-grade revenue mechanics and an established retail brokerage expanding blockchain capabilities—forms the analytical foundation for Hougan's bull market thesis.

This framework contrasts with historical bull cycles characterized by speculative excess and positions the next market cycle as driven by infrastructure maturation, institutional participation, and sustainable protocol economics rather than asset-class mania.

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Sources

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Cryptobriefing Hyperliquid, Robinhood expected to boost Bitcoin in next bull market: Bitwise exec