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Strategy (MSTR) BTC Holdings Rise to 628,791 Coins

Reported by CoinDesk
Jul 29, 2025· 2 min read
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Key Takeaways
  • • Strategy (MSTR) raised $2.5 billion through a preferred stock issuance (STRC), more than five times the original $500 million target, demonstrating significant institutional demand for bitcoin-backed securities.
  • • The company deployed $2.4 billion to acquire 21,021 bitcoin at an average price of $117,256, ranking as the third-largest purchase by dollar value in company history.
  • • Strategy's total bitcoin holdings now reach 628,791 BTC, valued at approximately $74 billion at current market prices, representing roughly 3.16% of all bitcoin in circulation.
  • • The new STRC preferred stock, offering an initial 9% dividend yield, begins trading on Nasdaq Wednesday, positioning Strategy as a conduit for institutional capital into cryptocurrency markets.
  • • Strategy's average cost basis remains approximately $73,277 per coin across its entire portfolio, indicating substantial unrealized gains at current price levels near $115,000.
Summary
Strategy (MSTR), the largest corporate owner of bitcoin, announced on Tuesday that it has acquired approximately $2.4 billion worth of BTC through proceeds from a newly issued preferred stock offering. The preferred stock, designated STRC and colloquially termed "stretch," sold for nearly $2.5 billion—more than five times the originally planned $500 million target. This oversubscription underscores robust institutional appetite for cryptocurrency-linked fixed-income products offering regular dividend distributions.

Using the capital raised, Strategy purchased 21,021 bitcoin between July 28 and August 3 at an average price of $117,256 per coin. This acquisition ranks as the third-largest bitcoin purchase by dollar value in company history. The transaction brings Strategy's total treasury holdings to 628,791 BTC, currently valued at approximately $74 billion based on prevailing market prices hovering near $115,000 per token. The company now holds roughly 3.16% of all bitcoin in circulation, making it by far the largest corporate holder of the asset.

The STRC offering represents a strategic expansion of Strategy's capital-raising toolkit beyond equity issuance. The new preferred stock is structured to deliver an initial 9% dividend yield to holders and will commence trading on Nasdaq on Wednesday. This instrument effectively allows institutional investors to gain levered exposure to bitcoin appreciation while receiving regular cash distributions, blending characteristics of fixed-income and alternative asset vehicles. The oversubscription indicates strong market receptivity to this structure among wealth managers and institutional allocators.

Strategy's overall bitcoin portfolio now carries an average cost basis of approximately $73,277 per coin across all 628,791 holdings. At current market valuations, this represents substantial unrealized gains, positioning the company's balance sheet favorably in a market that has seen bitcoin appreciate significantly over recent quarters. The continued aggressive accumulation strategy under executive chairman Michael Saylor reflects sustained corporate confidence in bitcoin's long-term value proposition and market positioning.

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Sources

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CoinDesk Strategy (MSTR) BTC Holdings Rise to 628,791 Coins