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Strategy sells $395 million in Bitcoin to fund STRC repurchases and build a $4 billion cash reserve

Reported by kucoin
Aug 4, 2026· 3 min read
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Key Takeaways
  • • Strategy sold 1,638 BTC for $104.7 million between July 27 and August 2, 2026, and issued 3.01 million MSTR common shares for $290.6 million, generating nearly $395 million in total capital for strategic capital allocation.
  • • The company deployed all $395 million raised toward preferred dividend funding, STRC share repurchases ($81.2 million), and expansion of its USD cash reserve to $4 billion—with zero allocation to new Bitcoin purchases.
  • • Strategy's 2026 Bitcoin disposals have reached 5,258 BTC, marking the largest annual sale volume since the company adopted Bitcoin as a treasury asset in 2020, reflecting a fundamental shift in capital deployment priorities.
  • • STRC preferred shares trading at a sustained discount to the $100 stated amount since May has forced Strategy to redirect capital toward supporting the preferred security's market price through buybacks and dividend rate increases (now 12% annually) rather than Bitcoin acquisition.
  • • The Bitcoin sales pause has now extended to six consecutive weeks—Strategy's longest acquisition hiatus since 2024—as the company prioritizes balance sheet optimization and the establishment of STRC as a repeatable funding source.
Summary
Strategy executed a significant capital redeployment transaction between July 27 and August 2, 2026, raising approximately $395 million through the sale of Bitcoin and issuance of common stock. The company sold 1,638 BTC for $104.7 million and issued approximately 3.01 million MSTR common shares valued at $290.6 million, according to SEC filings dated August 3. Notably, none of the capital raised was directed toward new Bitcoin purchases, representing a material shift in the company's treasury strategy.

The proceeds were allocated specifically toward three capital priorities: funding preferred dividends on STRC securities, repurchasing discounted STRC shares, and completing the expansion of Strategy's US dollar reserve to $4 billion. Of the total $395 million raised, the company deployed $81.2 million toward STRC buybacks, purchasing 912,143 shares at a discount by combining $52.3 million from the Bitcoin sale and $28.9 million from the MSTR issuance. This capital deployment signals a strategic recalibration driven by STRC's persistent valuation weakness.

STRC preferred shares have traded below their $100 stated value since May despite the company's efforts to support the security through dividend policy adjustments. Strategy has responded by raising the annual dividend rate to 12% and executing systematic buybacks at discounted prices. This approach reflects management's conviction that establishing STRC as a functional funding mechanism—capable of issuing near-par and deploying proceeds across the capital structure—requires active price support. When STRC trades at par, Strategy can issue shares and redeploy capital toward Bitcoin acquisitions, creating a repeatable funding cycle. The current discount undermines that mechanism by forcing capital allocation away from Bitcoin and toward preferred share support.

The 2026 Bitcoin sales now total 5,258 BTC, representing the largest annual disposal volume since Strategy adopted Bitcoin as a treasury asset in 2020. The extended acquisition pause—now at six consecutive weeks, the longest since 2024—underscores the depth of this tactical shift. The company's capital allocation framework has fundamentally rebalanced from pure Bitcoin accumulation toward a multi-asset treasury model that includes meaningful STRC support and substantial dollar-based liquidity reserves. This reorientation reflects both tactical responses to market conditions and a longer-term strategy to develop STRC as a sustainable financing mechanism for the platform's future treasury operations.

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