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Strive CIO Ben Werkman warns Bitcoin firms on convertible debt pressures

Reported by Cryptobriefing
Jun 15, 2026· 2 min read
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Key Takeaways
  • • Ben Werkman, former Chief Investment Officer at Swan Bitcoin, has been appointed Chief Investment Officer at Strive, a $2 billion publicly traded asset management firm specializing in Bitcoin treasury strategy and digital credit models.
  • • Werkman brings deep expertise in distressed credit, treasury strategy, capital raising, and Bitcoin adoption advisory, having previously advised both public and private corporations on integrating Bitcoin into their capital structures.
  • • Strive positions itself as the first publicly traded asset management Bitcoin treasury company, with Werkman overseeing investment strategy, capital deployment, and risk management frameworks focused on advancing Bitcoin adoption.
  • • Werkman's appointment occurs during accelerating corporate Bitcoin adoption and the emergence of digital credit as an institutional asset class, representing a strategic pivot toward structured finance and disciplined capital allocation.
  • • Prior to Swan Bitcoin, Werkman founded NumerisX, a boutique advisory firm, and spent significant time at KPMG as a Manager focused on governance and corporate strategy, combining traditional finance expertise with cryptocurrency specialization.
Summary
Strive has appointed Ben Werkman as Chief Investment Officer, marking a significant leadership move for the $2 billion asset management firm focused on Bitcoin treasury strategy and digital credit mechanisms. Werkman joins from Swan Bitcoin, where he served as Chief Investment Officer after initially joining as a treasury strategy consultant in December 2024. The appointment underscores Strive's strategic positioning as the first publicly traded asset management company centered on Bitcoin treasury operations and institutional digital credit deployment.

Werkman's background bridges traditional institutional finance and emerging Bitcoin infrastructure. His career includes roles as a Manager at KPMG, where he focused on governance and corporate strategy, and as founder of NumerisX, a boutique advisory firm specializing in Bitcoin adoption and treasury implementation. This combination of experience in distressed credit, capital raising, and derivatives trading positions him to navigate the technical and strategic challenges inherent in institutional Bitcoin integration and digital credit market development.

In his CIO role at Strive, Werkman will oversee the company's investment strategy with explicit focus on capital deployment, risk management frameworks, and advancing Bitcoin adoption mechanisms. According to Strive's leadership positioning, the firm is operating at a pivotal moment for Bitcoin as corporate adoption accelerates and digital credit emerges as a legitimate institutional asset class. Werkman has previously advised both public and private corporations on articulating the long-term value proposition of integrating Bitcoin into capital structures and driving shareholder value through digital asset positioning.

The appointment reflects institutional momentum in structured Bitcoin finance, where traditional capital allocation expertise intersects with cryptocurrency adoption. Werkman's appointment signals Strive's commitment to disciplined capital allocation and long-term value creation in an emerging asset management category, with particular emphasis on educating executives on Bitcoin's role in modern treasury and capital structure strategy.

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Sources

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Cryptobriefing Strive CIO Ben Werkman warns Bitcoin firms on convertible debt pressures