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How two hedge fund managers helped revolutionise US football - Financial Times

Reported by Ft
Jul 6, 2026· 3 min read
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Key Takeaways
  • • Hedge fund manager Scott Goodwin and billionaire Ken Griffin, co-founder of Citadel, have become major donors to US Soccer, funding the recruitment of Argentine coach Mauricio Pochettino ahead of the 2026 World Cup.
  • • US Soccer generated $264 million in revenues last year, with $50 million derived from donations—over half of which carried spending restrictions, underscoring the organization's reliance on philanthropic capital in the absence of direct government funding.
  • • Goodwin's philanthropic involvement began following the US men's national team's poor Copa America performance in summer 2024, including a group-stage elimination and disciplinary incident involving winger Tim Weah.
  • • Private donors now wield substantial influence over US Soccer's strategic decisions and operational spending, a dynamic that distinguishes American sports governance from European and Latin American federations, which receive public funding supplements.
  • • The involvement of institutional investors and hedge fund principals in sports management reflects a broader trend of alternative asset managers diversifying into sports infrastructure and governance roles.
Summary
Scott Goodwin, co-founder of credit investment firm Diameter Capital Partners, has emerged as a key financial backer of US Soccer's restructuring efforts, joining billionaire hedge fund manager Ken Griffin in underwriting the federation's high-profile coaching hire. Goodwin's initial involvement stemmed from an informal text exchange with associates in summer 2024, when the US men's national team delivered a disappointing Copa America campaign marked by group-stage elimination and a disciplinary incident in which winger Tim Weah received a red card for punching an opponent. The performance prompted Goodwin and Griffin to finance the recruitment of Mauricio Pochettino, an Argentine coach tasked with rehabilitating the program before the 2026 World Cup.

The financial architecture of US Soccer reveals why hedge fund and institutional capital has become essential to its operations. Unlike football federations in Europe and Latin America, which derive supplementary income from public budgets alongside commercial revenues, US Soccer receives no direct government funding. Last year, the federation generated $264 million in total revenues, with $50 million originating from donations—over half of which carried restrictions on deployment. This funding gap has made philanthropists and institutional investors indispensable to federation governance and strategic planning, granting them material influence over coaching appointments, player development, and competitive positioning.

Goodwin's background lends credibility to his involvement in football governance. Born in France and raised in Connecticut, he played football as a youth and studied in Madrid during the early 2000s when Real Madrid CF commanded a roster of international stars. Griffin, founder of Renaissance Technologies—widely recognized as history's most successful quantitative hedge fund—has previously supported US Soccer through philanthropic initiatives, including field installations in underserved Chicago and Miami neighborhoods. The convergence of these high-profile investors signals a broader trend in which alternative asset managers and institutional principals are expanding roles beyond capital allocation into sports management and governance structures, leveraging both financial resources and strategic expertise to reshape competitive outcomes and organizational trajectories.

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Sources

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AlphaMaven summarised this story from the reporting below. Each link opens the original article.

Ft How two hedge fund managers helped revolutionise US football - Financial Times