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The "Direct Co-Investment" Route To Superior Private Market Returns – Morgan Stanley Study

Reported by Familywealthreport
Nov 4, 2022· 3 min read
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Key Takeaways
  • • Morgan Stanley's recent study argues that direct co-investment in private markets offers superior risk-adjusted returns compared to traditional co-mingled fund structures, while allowing investors to reduce fees paid to fund managers.
  • • Direct co-investment enables investors to conduct proprietary due diligence, avoid blind-pool commitments, and access deals alongside favored fund managers at more attractive fee terms than conventional private equity and venture capital vehicles.
  • • Private markets have become responsible for a substantially higher portion of innovation and value creation than in prior decades, making direct exposure increasingly attractive for alpha-seeking institutional and high-net-worth investors.
  • • A disciplined portfolio approach to direct co-investment is essential to balance upside return potential against downside risk while maintaining diversification benefits that individual investors cannot achieve alone.
  • • The industry shift away from closed-end fund vehicles toward direct investing is accelerating, particularly as private market portfolios mature and investors prioritize fee reduction and enhanced control over capital deployment.
Summary
Morgan Stanley Wealth Management has released research highlighting direct co-investment as a superior alternative to traditional co-mingled fund structures for accessing private market opportunities. The study, titled "A Tug Of War: Public Versus Private," argues that direct co-investment allows sophisticated investors to tap private markets while avoiding certain embedded costs associated with fund-based vehicles, provided capital is deployed using a disciplined, portfolio-level approach.

The strategic rationale centers on market structure shifts over the past two decades. Private companies now drive a substantially higher proportion of innovation and value creation than historically observed, positioning private market exposure as essential for investors pursuing alpha generation. As private market portfolios have matured, the primary focus has shifted from initial capital deployment to return enhancement, creating tailwinds for direct investing strategies.

Direct co-investment offers three material advantages over co-mingled fund vehicles. First, investors can negotiate more favorable fee terms with general partners by co-investing directly alongside fund vehicles rather than committing blind capital to closed-end pools. Second, investors gain the ability to conduct granular, proprietary due diligence on specific opportunities before commitment, reducing information asymmetry and concentration risk. Third, investors eliminate the capital lock-up and blind-pool risk inherent in traditional fund commitments, gaining greater control over timing and capital allocation decisions.

However, Morgan Stanley emphasizes that individual direct co-investment opportunities carry elevated idiosyncratic risk. The firm recommends a portfolio approach tailored to each investor's risk tolerance and return objectives. Such an approach allows investors to balance significant upside return potential against material downside exposure while capturing diversification benefits that would be unattainable through single-asset direct investments. This framework acknowledges that direct co-investment is suitable primarily for sophisticated institutional and family office investors with adequate resources for deal-by-deal analysis and portfolio construction.

The research reflects a broader industry transition from closed-end fund dominance toward direct investing as a preferred private market access route, driven by fee consciousness and the maturation of institutional investor capabilities in private capital assessment.

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Familywealthreport The "Direct Co-Investment" Route To Superior Private Market Returns – Morgan Stanley Study