Key Takeaways
- • Thompson Street Capital Partners (TSCP), a St. Louis-based private equity firm, announced a growth investment in Kinneberg Management Group (KMG), a Minneapolis-headquartered retail commerce enablement provider.
- • Founder and CEO Doug Kinneberg will retain a significant ownership stake and continue to lead KMG alongside its existing leadership team.
- • Terms of the transaction were not disclosed.
- • KMG, founded in 2014, serves consumer brands across the largest U.S. retail channels, including shelf-space negotiation, retail media, category management for retailers, and in-stock management.
- • Craig-Hallum Capital Group advised KMG financially, Simon Counsel served as KMG's legal counsel, and Kirkland & Ellis LLP served as TSCP's legal counsel.
Summary
Thompson Street Capital Partners (TSCP), a private equity firm based in St. Louis, Missouri, has completed a growth investment in Kinneberg Management Group (KMG), according to a Business Wire announcement. KMG is a retail commerce enablement provider headquartered in Minneapolis, Minnesota, that was founded in 2014. The company helps consumer brands navigate the entire retail process, from pitching products and securing shelf space to negotiating with retailers, keeping products in stock, and managing retail media. KMG also supplies category management services directly to retailers. Its stated retailer relationships include Target, Walmart, Sprouts, and Sam's Club.
Founder and CEO Doug Kinneberg will retain a significant ownership stake and continue to lead the company with its existing leadership team. Terms of the transaction were not disclosed. In his comments on the partnership, Kinneberg said the firm's approach has been to deliver substantive, high-quality work to brand and retailer partners, and that the investment would provide resources to invest in people, expand capabilities, and grow client success.
Dan Cooper, Managing Director at TSCP, said KMG has earned a differentiated position trusted by both consumer brands and retailers, and that the firm looks forward to supporting KMG in extending its reach to new brands and retailers. Andy Bauer, Vice President at TSCP, described KMG as the type of founder-led business the firm seeks to partner with.
Craig-Hallum Capital Group served as financial advisor to KMG, Simon Counsel as its legal counsel, and Kirkland & Ellis LLP as legal counsel to TSCP. TSCP, founded in 2000, focuses on founder-owned middle market businesses in life sciences and healthcare, software and technology, and business and consumer services and products. The firm reports more than 250 acquisitions and assets under management of over $4.5 billion as of June 30, 2026.
Founder and CEO Doug Kinneberg will retain a significant ownership stake and continue to lead the company with its existing leadership team. Terms of the transaction were not disclosed. In his comments on the partnership, Kinneberg said the firm's approach has been to deliver substantive, high-quality work to brand and retailer partners, and that the investment would provide resources to invest in people, expand capabilities, and grow client success.
Dan Cooper, Managing Director at TSCP, said KMG has earned a differentiated position trusted by both consumer brands and retailers, and that the firm looks forward to supporting KMG in extending its reach to new brands and retailers. Andy Bauer, Vice President at TSCP, described KMG as the type of founder-led business the firm seeks to partner with.
Craig-Hallum Capital Group served as financial advisor to KMG, Simon Counsel as its legal counsel, and Kirkland & Ellis LLP as legal counsel to TSCP. TSCP, founded in 2000, focuses on founder-owned middle market businesses in life sciences and healthcare, software and technology, and business and consumer services and products. The firm reports more than 250 acquisitions and assets under management of over $4.5 billion as of June 30, 2026.
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